Panama City, Panama, March 16, 2023 (GLOBE NEWSWIRE) — On March 15, Aki Network, a data-enabled Web3 network strategically centered on influencers, introduced that its new web site goes stay. The revamp debuted astonishing visuals for Aki’s popular key products while rolling out new campaigns with zkSync ahead of the L2’s exciting mainnet launch. Aki’s brand-new website is being cordially acquired by Aki Network’s 120,000+ community members and 2,400+ influencers.
An efficient way to acquire useful, accurate info is very needed in any section of a user’s entire Web3 journey. This is where Aki Network has come to offer its unique positioning as a large-scale, data-driven community aimed to close the data gaps amongst influencers, projects, and all users in Web3.
Aki’s answer to Web3 info gaps: Data-driven products based on an influencer-focused network
The well-liked opinions in Web2 advertising are that influencers might have turn into less expensive substitutes for conventional digital channels such as Facebook and Google Ads.
In Web3, influencers are also indispensable info hubs that match users and tasks to each other extra exactly than most other channels. Influencer advertising, subsequently, will continue to be key to bootstrapping popularity in Web3. Strategically, Aki Network is more focused on connecting and incubating mid-tier/micro-influencers, as they’re oftentimes aspirational opinion leaders cherished by a verticalized, loyal, and sticky follower base. More importantly, Aki Network is utilizing data to carry out this strategic vision, as a end result of knowledge has turn into the spine of targeted advertising and AI-based analytics.
Aki Network has constructed out a comprehensive suite of services for extra users and influencers to contribute to high-quality challenge campaigns and get rewarded accordingly:
• Campaign Engine: Cold start is a major ache level for Web3 initiatives, however Aki Network has made it easy and efficient.
• In-campaign referral monitoring perform ensures that tasks can absolutely leverage marketing campaign knowledge to measure the marketing performance of every influencer and attribute outcomes to particular elements.
Aki Network’s extensive reach of cost-effective mid-tier and micro-influencers helps superior marketing campaign scale, return on funding, and authenticity.
• StarMap is a user-friendly dashboard the place Aki Network leverages in-house, Algo-driven benchmarking system to quantify influencers’ Web3 influence into scores. StarMap offers intuitive, meaningful metrics like influencers’ degree of follower engagement on social media, or how a lot an influencer knows about GameFi.
Aki derives insights from both Web3 and Web2 information sources, similar to Twitter and Discord.
• Aki Network launched Aki Profile and Aki InScore as permissionless personal Web3 landing pages to facilitate information onboarding from Aki’s community onto StarMap, while offering influencers with extra user visitors and industrial discoverability with projects. General Web3 customers might take Aki Profile as a starting place to search for their favorite Web3 voices and ideas.
• Aki Badges are soul-bound non-fungible tokens (SBT), presently on the BNB Chain, that acknowledge users’ and influencers’ contributions in advertising campaigns hosted by Aki Network.
• Aki Reward is claimable to Aki Badge holders, in the type of money stablecoins and/or incentives that permit all stakeholders to profit from contributing to Aki Network’s fast development.
Aki’s edge: Curating unique experiences for all stakeholders
According to the group, Aki Network is way from just a place to search out quests or a method to confirm credentials on-chain. In fact, Aki Network takes nice delight in curating unique Web3 experiences for everybody. Curate projects: Aki Network’s devoted analysis staff handpicks the highest high quality projects for its influencers and customers, plus permissionless campaign instruments for everyone.
Prioritize user education: Aki Network selects essential information about the projects and presents it alongside the task listing for fresh-off-the-boat customers to learn even more about what they are contributing to.
Aki Badge ensures that user efforts are well-recorded and accumulate to qualify for future incentives, corresponding to direct rewards from Aki Network or airdrops from upcoming tasks.
Incubating the method forward for Web3 voices: Aki empowers micro-influencers with direct publicity to real users and premium projects.
Higher ROI on marketing: Aki Network’s devoted mid-tier and micro-influencers allow tasks to take home consumer contribution, influencer rapport, and valuable data.
Since its founding in late 2021, Aki Network has collaborated with 120+ campaigns, 2400+ registered influencers, 114k+ social media following, and 177k+ established reference connections.
From Aki Network to Aki Protocol
According to Aki’s whitepaper, Aki Network will steadily turn into the foundational knowledge layer of a Web3 library – Aki Protocol. Aki Protocol is an open, infrastructural, multi-chain data base that offers expressive oracle services while rewarding information contributors. Imagine a Web3 Google – Aki Protocol will introduce an open API that may respond to project queries like “list of fake accounts on Arbitrum” or “top 100 power degen NFT merchants on Ethereum.”
These answers are primarily clusters of on-chain addresses packaged together and categorized by Aki’s state-of-the-art Proof of Association expertise. Aki Protocol’s open API product is just achievable with Aki Network by gathering and indexing knowledge generated daily by its increasing influencer and user base.
Moreover, Aki Protocol will use zk-SNARK to make Aki Network’s merchandise verifiable on-chain. For instance, scores, rankings, and tags on StarMap and Aki Profile will all be open for anybody to check and confirm on a blockchain. Zero-knowledge proof expertise further helps Aki Protocol’s open library API to protect the privateness of the native information from Aki Network’s contributors.
The flywheel among community, marketing campaign, and data shall be spinning rapidly for Aki Network and Aki Protocol to turn out to be a significant knowledge powerhouse in the Web3 Growth Stack with a special contact on influencer advertising. By curating distinctive Web3 experiences in a data-driven style for all stakeholders, Aki is strategically positioned well sufficient to seize the longer-term alpha as Web3 scales to welcome its subsequent billion customers.
Website: https://akiprotocol.io/
