World of Women NFTs debuting first IRL merchandise with Nicole Richie’s House of Harlow 1960 – CryptoSaurus

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World of Women, an NFT initiative created to advance female illustration, has teamed up with Nicole Richie’s Harlow 1960, marking the former’s first bodily product launch for the open market, the parties advised WWD on Tuesday. advised.

Created by artists Yam Karkai and Raphael Malviel, WOW kicks off 2021 with a 10,000-piece assortment of generative NFT artworks celebrating ladies from various backgrounds. It turned successful not solely in Web circles, but also among women’s rights and diversity advocates, mainstream brands, media shops, and celebrities, especially when it caught the eye of Reese Witherspoon. The effort gave the impression to be hitting a glass ceiling with NFT, which till then had a reputation for being a boys’ membership.

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Richie turned a fan favourite on a private and now skilled level. For the TV character, fashionista and entrepreneur, the Wah X Hoh partnership seemed like a religious match, as both events are women-centric brands that aim to inspire and empower.

Wah x hoh A ring from 1960.

Wah x hoh A ring from 1960.

The small, limited-edition collection includes a T-shirt, sweatshirt, ring and tote bag (shown).

The small, limited-edition collection features a T-shirt, sweatshirt, ring and tote bag (shown).

“It has been a privilege to collaborate with Yama and the world of girls. I admire her artwork and I appreciate that she highlights and empowers girls by making them the middle of her work.” Excited to deliver the communities together and make World of Women’s first collaboration available to most people with HoH1960.”

The limited-edition line, which includes a T-shirt, hoodie, tote bag and a ring, will launch on April 5, however existing WOW and WOW Galaxy NFT holders get a special perk — an early six-hour period earlier than the doors open. Reach. to the general public at giant. Token possession shall be verified by Tokenproof by way of Shopify.

Stylistically, customers can count on to see Karkai’s playful and dreamy sensibility, with vivid, but harmonious colours juxtaposed in opposition to delicate traces. And, as might be expected, work puts women at the heart of all of it.

“Our brands, World of Women and Harlow House, share a deep commitment to empowering women, celebrating variety and a passion for creativity, which made this collaboration especially meaningful,” mentioned Karkai. “It’s a testament to the power of girls supporting women and I’m thrilled to bring our communities together to inspire and uplift each other.”

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